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Yayasan Mahija Parahita Nusantara together with Frestea continues to support recycling heroes in the grateful month of Ramadan. This form of support is by distributing 1,000 food donation packages and 7,520 iftar packages for recycling heroes and underprivileged families in 23 locations in Indonesia. This activity has been going on for 3 years as a form of Mahija and partners' commitment to support the sustainability of the circular economy.

"As a Non-Profit Foundation that plays an active role in supporting the circular economy, Mahija Parahita Nusantara places the recycling hero community as an important part of a sustainable economy. For this reason, Mahija with various corporate partners including Coca-Cola Indonesia through the Frestea brand, continues to be committed to providing support for recycling heroes so that they can get a better life, including during the holy month of Ramadan." said Suharji Gasali, Vice Chairman of the Mahija Parahita Nusantara Foundation.

Recycling heroes are at the forefront of the circular economy especially during Ramadan, when waste volume increases by 20%. Therefore, paying attention to the waste collection community and poor families is expected to help them get through Ramadan well.

Suharji Gasali added, "In addition to support during Ramadan, Mahija Parahita Nusantara Foundation also moves to help recycling heroes through education and training programs, health and nutrition programs, as well as community development and infrastructure development. Throughout 2024, Mahija is committed to providing support to recycling heroes on an ongoing basis to positively impact around 35,000 lives. In addition, Mahija also provides educational support to 7 partner schools that have 1000 students under the auspices of these adoption schools."

Triyono Prijosoesilo, PACS Director of Coca-Cola Indonesia said, "Coca-Cola Indonesia's collaboration with Mahija is not only in the implementation of the rPET packaging recycling process for our products, but also in providing support to the Recycling Heroes community, as has been running during Ramadan for the past three years. It is hoped that Coca-Cola Indonesia's contribution can increase the impact of assistance to the Recycling Heroes community and increase public understanding of recycling and sustainability. It is hoped that in the future, more partners will contribute to various programs with Mahija."

Yayasan Mahija Parahita Nusantara runs a responsible collection concept through 30 used bottle collection partners across Indonesia and is able to process 31,500 tons of used PET bottles or equivalent to 2 billion bottles annually. This success marks the company's commitment to be a key player in the global movement towards sustainability and circular economy.